NYC Printing

NYC PrintingHave you been thinking about using in-house NYC printing for your company instead of professional NYC printing services? If so, maybe you should think twice about making a decision. Building and maintaining a brand name takes a lot of work that includes printed elements which market and advertise your brand. You don’t want to compromise by cutting corners on your NYC printing projects. The reason for this is because do-it-yourself printing does not always turn out as well as the work of a professional printing company.

Professional NYC printing services offer so much that in-house printing does not. A professional NYC printing company guarantees your print job is handled with accuracy and efficiency. So it is recommended you entrust your printing tasks with professional printing services. Below are some benefits of using professional NYC printing services for your business.

Advantages of Professional NYC Printing Services

  • Using Professional NYC Printing Services Provides You with a Number of Options for Your Printing Tasks. Aside from the variety of paper stock you can choose from, hiring the services of a professional NYC printing company will also get you access to their professional and experienced designers who can be the best to advise you on your magazine, brochure, flyer or business card designs. They can even perform appropriate adjustments to your original design or do the entire design for you.
  • Hiring the Services of a Professional NYC Printing Company Will Give You Professional Finishes for Your Print Job. By deciding upon a professional, you will be ensured of the quality of different finishes you wish for your printing tasks. There are numerous options for you to choose from in terms of the cut and design for your business magazines or company brochures as well as when it comes to the desired finishes of your output.
  • You Will Trim Down on Company Expenses. While it is tempting to perform your business’s NYC printing job yourself, with the thought it will cost less, in fact, you will spend less with a professional printing company because you will be guaranteed a perfect job the first time around. With desktop printing, you may find yourself repeatedly printing and and reprinting because you could not get the job done right the first time.
  • Professional Printers Are Much More Efficient. Just as you can save money and cost to print, you can also save on time and effort with a professional printer. Given that you are paying experts for high quality printing, you can also expect fast turnaround time.

Looking for the Best NYC Printing Service?

Absolut Color is a local midtown Manhattan personal & commercial printing company. We have the capabilities, talent, and experience to service any size project. We will provide you with invaluable poster printing & other printing services as well as save you time, money, and frustration in dealing with your printing needs.

For more information, call us at 212.868.0404 or visit our website:

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NYC Printer – Mistakes to Avoid

NYC PrinterWhen you’ve got a big printing job that needs to be done, it’s time to look for a NYC printer. There are a bunch of different companies out there, but not all will deliver the same quality of work. The last thing you’d want is to hire an NYC printer that does a poor job. Below are some mistakes that you should avoid when hiring an NYC printer.

Things to Avoid When Choosing an NYC Printer

  • Choosing Based On Lowest Cost. Many people believe the saying: “you get what you pay for”. This is especially true in the printing industry. There are 3 factors that need to be addressed when choosing to purchase anything: Quality, Service and Price. These 3 factors combined will give you the true value of what you have purchased. It is not possible for any company in any industry to offer the cheapest price, have the highest quality, and provide the best service all at the same time. Choosing an NYC printer solely because they offer the lowest price may end up costing you more than you had planned for.
  • Thinking All NYC Printers Are The Same. Quality printing is an art form. All printing companies are not the same. Each NYC printer has different employees, different equipment, and different values. Contrary to what many people believe, printing is not just running paper through a press and pushing a few buttons. It takes knowledge and skill to turn out a quality print job. As with any relationship, communication is key. It is important for you to ask as many questions you have about the product you are looking for. It is equally important for the NYC printer to ask you questions as well. It’s their job to understand exactly what you are looking for and provide it to you correctly the first time. Choose an NYC printer that that has experience and trains there employees properly.
  • You Think The Latest Equipment is All That Is Needed. Just because an NYC printer owns the “latest-and-greatest” equipment, doesn’t mean they know how to run it. These pieces of equipment are operated by human beings. Every person has different skill levels and techniques they are better at than others.  A skilled operator on an old press will produce a much higher quality job than a lesser skilled operator on a new press. Beware of companies that tout their newest equipment as their best reason to work with them. Choose an NYC printer that has low turn-over ratio and trains their press-operators properly.
  • You Choose an NYC Printer That Doesn’t Guarantee Their Work. All reputable printers guarantee their work. This means a printer that has made a mistake will replace whatever is needed at no charge, no questions asked. Unfortunately there are unethical printers out there that do not practice this and can cause a lot of problems for you. Instead, they will take no responsibility for their error and will not re-print the job for you.

Looking for an Experienced & Reputable NYC Printer?

Absolut Color is a local midtown Manhattan personal & commercial printing company. We have the capabilities, talent, and experience to service any size project. We will provide you with invaluable poster printing & other printing services as well as save you time, money, and frustration in dealing with your printing needs.

For more information, call us at 212.868.0404 or visit our website:

Manhattan Printing Company Home Page

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NYC Printer

NYC Printer

NYC PrinterWhen you have a printing project that needs to be done, you consider doing it yourself to save some money. This may work for very basic printing projects, it is usually recommended to go to a professional NYC printer. Here are some reasons explaining why you should hire a professional NYC printer to take care of your project:

Why You Should Hire a NYC Printer

  • More Options. Hiring a professional NYC will open up a whole lot of options to give your print materials that professional touch. Professional NYC printers have experience in graphic design and will be able to bring out the professionalism in your company’s identity. Creating an effective design is not as easy as one would think. This is where a professional NYC printer can help you and your business or whatever project you may need done.
  • Professional Quality. Color printing that can withstand the hands of time is a great end result that can be produced by using your local NYC printer. A non commercial printer such as your standard home variety lacks the quality required to be able to do this yourself. The cost of replacing ink cartridges soon adds up as well.
  • Costs Saved. Costs saved will be that of not only the ink but of your time too. The time you have not doing your own printing can be utilized on other aspects of your business or life in general. Spare time is hard to find these days so why take up yours by doing your own printing?
  • Quick and Efficient. A professional NYC printer will look after the needs of you and your project. Whether you are looking for business cards, stationery printed or even a special item within a certain niche, they will be able to cater to you. A quick and reliable service is worth their weight in gold so be on the lookout for a NYC printer with these qualities.
  • Less Hassle. Using the services of a NYC printer is quick and easy. Simply go into their store and explain your requirements with one of the members of staff. They will be able to go through all the services they have available.

NYC PRINTER

Now that we have reviewed some of the reasons to hire an NYC Printer, we will discuss how to chose the right company for the job. When it comes to hiring an NYC printer, choosing the right company is of utmost importance regardless of whether it is for a commercial or personal project. Even the smallest of errors can render an entire batch of printed materials useless. Therefore, it is imperative that the job gets done right the first time. As you look for an NYC printer for your project, keep these tips in mind:

Choosing the Best NYC Printer

  • Research the company thoroughly – Before you contact a printer to do your project, turn to the web to gather some information about the company. The internet is one of the best ways to gather information about any given company. Look for customer reviews and testimonials for NYC printers in your area. If you see many positive reviews you can usually rest assured that your experience will be positive too! However, if you notice an overwhelming number of complaints, you should stay away from that company and look elsewhere!  You don’t want to throw money into a project that won’t turn out the way you need it to.
  • Speak to the NYC Printer company’s employees – Give the company a phone call to see if they provide the services that you need. Explain to them exactly what you need, and take note of their response. Some things to remember are: turnaround times, quality options, prices, size options, and other factors such as these. Talking with the workers can also provide you with gut intuition on whether or not the company is right for you. If something just doesn’t feel right, go with your gut and call another company.
  • Services and Pricing – Not all NYC Printer companies are the same. Some provide better services at better prices than others. As you search for the perfect company, you want to be positive that the company can provide the quality, service and pricing that you need. Keep in mind that higher quality means higher prices, so compare prices related to your options to decide the best course of action. With many projects you may be able to pay less for a negligible difference in quality.
  • Find out about the turnaround time for projects – If you need your project completes within a set time, you must discuss this with the company before you hire them. It’s always a big mistake to assume that a job will be done in time, especially if you feel like you have plenty of time. Make sure to come to an agreement with the printer before you decide to move forward with the project. Once you have everything in writing, you know that you are in the clear.
  • Don’t rush your decision – Regardless of whether or not this is just a one-time project, having a reliable and trustworthy NYC printer is definitely a desirable thing, especially if it is for business purposes. If you are not careful, the wrong company could cost your business a significant amount of money loss. Although finding the perfect company seem tedious at first, in the long run you are investing in your company’s future. Spend some carefully searching for the company that you will trust for all future projects.

Looking for the Best NYC Printer?

Absolut Color is a local midtown Manhattan personal & commercial printing company. We have the capabilities, talent, and experience to service any size project. We will provide you with invaluable poster printing & other printing services as well as save you time, money, and frustration in dealing with your printing needs.

For more information, call us at 212.868.0404 or visit our website:

Manhattan Printing Company Home Page

NYC Booklet Printer

NYC Booklet PrinterWhen it comes to selecting the best possible NYC booklet printer, most people don’t really know what kinds of qualities to look out for in an NYC printer. Always consider that no matter what kind of service you are paying for, the best choice is always that one that makes you feel comfortable and secure. Here are some things to look for when choosing a NYC booklet printer.

A Good NYC Booklet Printer Should Provide:

  • They should be able to provide you all the information you need. A good NYC booklet printer should inform you about all that you need to know with every step. That way, you can have a total understanding of the NYC Printer process.
  • The NYC booklet printer should offer a full package service. They must be not limited to only traditional printing solutions, and offer small-scale printing services, such as print on demand. They must be ready to advise you about online printing, marketing, design and any issue related to the making and selling process.
  • The NYC Printer should be able to show you how to access other services they don’t provide. For example, if you need extra services such as QR code, ISBN number, advertising solutions etc. they should link you to the best providers.
  • A good NYC printer should be able to help you overcome any kind of obstacle that could come up when you are involved in such a project. This includes when this implies some changes in the strategy they planned for you.
  • The right NYC printer can give you advice on how to save money while keeping the quality and essence of the final product. Not taking advantage of your lack of knowledge is the best sign of professionalism.
  • The NYC printer should have reasonable prices for their services. Be careful when finding low price companies. Also try to not overspend your money on the highest offer. Try to find rational prices according to the quality of the services you are willing to pay.

Looking for a Professional & Experienced NYC Booklet Printer

Absolut Color is a local midtown Manhattan personal & commercial printing company. We have the capabilities, talent, and experience to service any size project. We will provide you with invaluable poster printing & other printing services as well as save you time, money, and frustration in dealing with your printing needs.

For more information, call us at 212.868.0404 or visit our website:

NYC Printer

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Getting the Best Print Service

NYC Print Service

A print service company offers very wide range of services to those who want professional finish when producing printed materials. Whether they are looking for flyer printing, business card printing, or poster printing, one should go to the best print service for their specific printing needs. These are the things to look for in an NYC printer

Factors When Finding a Print Service

NYC Print Service

  • Quality – Quality is the first thing you should consider and plays an important role at the time of choosing a print service. The quality of your printed media reflects your company’s image to your customers.
  • Price  – Price plays a big role when choosing a printing company. Don’t settle for cheap prices, which usually compromises the quality. At the same time, don’t settle for extremely high prices that don’t meet your need and expectation. It’s very important to carefully select your options and do extensive research online and make comparisons to choose the best option. Determine your budget limit and work accordingly within your budget limit and make sure that you can afford the printing service.
  • Reputation and Reference – These are the two important aspects that work hand in hand. Don’t overlook these things just because a company has a flashy website. You can talk with people who have used the services of the company and can enquire about quality of service, or go online and look for reviews mand examples of past projects. Most print service companies will have testimonials on their site.

Looking for the Best NYC Print Service?

Absolut Color is a local midtown NYC print shop. We have the NYC Printer capabilities, talent, and experience to service any size project. We will provide you with invaluable poster printing & other printing services as well as save you time, money, and frustration in dealing with your printing needs.

For more information, call us at 212.868.0404 or visit our website:

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How to Find a Good NYC Print Shop

NYC Print Shop

There are a bunch of different local print shops in NYC. If you’ve got a big printing project on your hands, you’re going to want to choose the company that will do the best job. This raises the question of how can one decide in which is the best NYC print shop for the job. Here are some things you can do to assess whether your potential NYC print shop is a keeper.

Finding a Good NYC Print Shop | NYC Printer Service

NYC Print Shop

  • Research –  Customers write about their experiences with their local NYC print shop. Search for printers in your area, and read what past customers have to say. While your experiences may differ, it’s usually safe to say that a NYC print shop with numerous complaints is a red flag. You can also check out each company’s website and check to see if they have the skills, equipment, and everything else needed to complete your poster printing successfully.
  • Talk to the Employees – If you are unable to go to a physical store location, you can always call each NYC print shop. Tell the employee exactly what you need, and listen to what they have to say. Write down any important information, such as turnaround times, quality options, prices, size options, and other important factors. This allows you to compare and contrast the companies on your own time. Talking with the workers can also provide insight as to whether or not you feel comfortable working with that NYC print shop.
  • Ask About Capabilities and Pricing – Some NYC print shops are better than others. You want to be positive that the company you choose has the equipment to do the best job possible. You may have to pay more for higher quality, so compare prices related to your options to decide the best course of action. There’s a chance may find that you are able to pay significantly less for a negligible difference in quality.
  • Ask About Turnaround Times – If you need your project completed within a certain time frame, it is important that you discuss it with the NYC print shop beforehand. Never assume that a job will be done in time, even if you feel like you have plenty of time to spare. Tell the printing company exactly when your deadline is, and get a guarantee that the project will be completed.

Looking for the Best NYC Print Shop?

Absolut Color is a local midtown NYC print shop and NYC Printer service provider. We have the capabilities, talent, and experience to service any size project. We will provide you with invaluable poster printing & other printing services as well as save you time, money, and frustration in dealing with your printing needs.

For more information, call us at 212.868.0404 or visit our website:

NYC Printer

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Tips for Business Card Printing

Business Card Printing in NYC

When it comes to business card printing, you will want to have the perfect design to advertise your company. Some questions may arise about what exactly a “perfect design” is for your business card printing. What’s too flashy? What’s too boring? Here’s a few tips to guide you in your business card printing process as you work with an NYC printer:

Tips for Business Card Printing

  • Business Card Printing in NYCSimplicity is key. You want a business card to be pretty easy to use. Like most designs, simple is better when it comes to business card printing. Keep your card clean and uncluttered by being thoughtful about what information you include & how you include it.
  • Treat your business card like a marketing tool. We all know that the direct purpose of business cards is contact information such as your name, job title, and email address. But nowadays, when it’s super simple and fast to connect with someone online, the information almost becomes the least important part of a business card.
  • Use the back of the card as extra real estate. To get the fullest potential out of your business card printing process, try using the back for supplemental branding or messaging. Companies have included things such as put photos, brand statements, and logos on the back, which can help make your card more memorable.
  • Enlist professional help. Don’t overlook the importance of using professional designers, printers, and photography. Because a business card is part of your first impression, you don’t want to present something that’s confusing, poorly designed, or unprofessional. The card should reflect well on your business and also quickly convey who you are and what you value. Graphic designers can easily create creative cards that are innovative yet professional, and business card printing services can provide the proper paper stock and ink that are well worth the money.
  • Avoid putting temporary messaging on the card. Using ad slogans, campaign taglines, and coupons on your business card might seem like a good idea because it’s additional brand messaging. However, want it to be a permanent statement because someone may keep it for a long time. Stick to more permanent items like basic contact information and logos.

Looking for Professional Business Card Printing in NYC?

Absolut Color is printing shop in NYC. We have the capabilities, talent, and experience to service any size project. We will provide you with NCR forms, brochures, business card printing, magazine printing, and much more while saving you time, money, and frustration in dealing with your printing needs. We also offer great features such as UV coating.

For more information, call us at 212.868.0404 or visit our website:

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Magazine Printing Service

NYC Magazine Printing Service

Making a large magazine printing order with a new printing company can be an intimidating and financially costly process. Luckily, finding a reliable NYC printer can facilitate the process in a smooth, easy, and affordable way. To ensure that you are working with an NYC printer that’s dependable and right for your magazine printing project, it’s important to do your research before signing any contracts. Knowing and analyzing your options is vital. Here, we’ll give you some insight into the things you should take into consideration when choosing an NYC printer to do your magazine printing.

Choosing a Company for Magazine Printing

  • NYC Magazine Printing ServiceFind Printers to Compare – If you’ve ever been in the checkout line at a store, you’ve more than likely been exposed to a wide range of printers without even realizing it. One of the best ways to find a quality NYC printer is to collect local magazines and print publications that are up to your quality standards. You can simply use the contact information inside to reach out to the publishers and ask for their magazine printing source. Other sources for printing company names can be found through broad Google search terms like “commercial printer” or “magazine printing” or more local searches like “magazine printer in NYC,” “magazine printer in Manhattan,” etc.
  • Do Your Research – Once you’ve got a printing company or two in mind, there are some important things to think about:
  1. The History of the Company – Experience often translates into an excellent product, so finding out how long they’ve been in business is a great way to figure out what you can expect in terms of quality.
  2. Potential Benefits, Knowledge and Resources – Some NYC printers evolve from publishing companies or magazines themselves, and tend to have a deeper sense of the fine details that might be important to you.  They might even offer resources on ways to improve your publishing skills.
  3. Customer Reviews – Find out what current and former clients have to say about their services through reviews on Google+, Yelp, or the company’s website. Looking for recurring complaints and rave reviews is a well-informed way to establish an impression of the company and get a good sense of their reputation. However, when reading reviews, it is important to keep in mind that people tend to complain when unhappy and are much more likely to publicly express their frustration than their satisfaction.
  4. The Equipment – Another thing to consider when on your quest to find the best magazine printing service is the type of press and accompanying equipment and how current it is. Printing technology has improved not only speed but also quality, so be sure to look into the printing service machines being used to ensure they align with your goals and objectives.
  • Read the Fine Print – When something sounds too good to be true, it usually is. It’s important not to be captivated by low numbers alone. It’s essential to read the fine print and ensure that the printer operates with no hidden fees or overages, as many companies will charge you up to 3% to 10% in overages without making this charge clear up front. Before going through with a print job, be sure you know all the associated costs. If you decide to go with a contract, be weary of entering into an agreement with a company who is pushing for you to sign without offering low-rate incentives. A contract means commitment from you, and should result in more affordable services in return.

Looking for the Best NYC Magazine Printing Service?

Absolut Color is an NYC print shop. This excellent NYC printer has the capabilities, talent, and experience to service any size project. We will provide you with NCR forms, brochures, business cards, magazine printing, and much more while saving you time, money, and frustration in dealing with your printing needs. We also offer great features such as UV coating.

For more information, call us at 212.868.0404 or visit our website:

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Why You Should Use a Local Print Shop

NYC Print Shop

When you need a printing project done, you face the decision of either doing it online, or through a local print shop. Here are a few reasons why it is recommended to hire a local print shop.

Reasons to Choose a Local Print Shop | NYC Printer

NYC Print Shop

  • It’s a Personal Relationship – In this high-tech world, often the value of face-to-face interaction gets lost. But there’s something to be said about talking with a person.  At a local print shop, the owner or employee will greet you and tell you about their services. They may even take you on a tour of their facility. Businesses used to revolve around relationship. Owners and clients truly knew each other. They had an ongoing relationship built on trust and quality that would many times even grow outside of just business. If you work with an NYC printer, he can talk with you about your individual needs and see that those needs are met. Often a local NYC printer can tailor their services for your work, offering more choices and higher quality. Plus, if you continue to build a relationship with the same printer, it will become increasingly easier to manage print flow, because he’ll know your business and you both will understand the process.
  • Quality & Options –  Often print quality is higher with a local print shop, and usually they will offer more options. Many times they have a variety of printers, folders, cutters, and paper types to work with. One reason that online commercial printers are cheaper is because they generally only offer a couple of paper types, thus they can buy them in bulk and charge less. This is fine for basic projects, but if you’re looking for something more, you will be hard pressed to find a good online option. Local print shops can pull out a variety of samples to look through and find out what’s best for you. They can also work with you on making sure your colors are perfect and documents are lined up properly. Usually, an NYC printer will even print a proof so you can check everything over. This can be hard to do in an online world where you just click away your files into cyberspace and wait hopefully for solid results in the mail.  A local print shop tends to really care about the quality of its work and want you to be satisfied, so that you keep coming back.
  • To Support Local Business – It’s always a good idea to support local businesses.  It helps to build up the local economy. It encourages the character and identity of the community, and it builds relationships. Relationships thrive in this setting because local businesses are more personal, hands-on, and offer more product diversity and customizability. Plus, the small businessman is also more likely to give back to the community themselves.

Looking for a Great NYC Print Shop?

Absolut Color is an NYC print shop. This NYC printer the capabilities, talent, and experience to service any size project. We will provide you with NCR forms, brochures, business cards, menu printing, and much more while saving you time, money, and frustration in dealing with your printing needs. We also offer great features such as UV coating.

For more information, call us at 212.868.0404 or visit our website:

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Tips on Menu Printing

NYC Menu Printing

When it comes to menu printing, there are certain guidelines that need to be followed to create an outstanding menu design befitting customers’ taste to perform better customer service. For a perfect design, here are some helpful menu printing tips:

Menu Printing Tips | NYC Printer

NYC Menu Printing

  • Determination of the Dimensions: This is the initial step in menu printing design. Upon choosing the dimensions from options available it is necessary to consider customers’ comfort in gripping and reading the menu. Menus may vary in the number of pages as some may be booklets and others simply come as handheld single-page. The size of the menu is determined by the type of outlook you choose and the number of recipes available in your restaurant. With the dimensions in mind you have to choose the best papers for printing your menus that are durable, attractive and ever clean. For booklet menu printing, use of beautiful well designed paper covers is highly advisable to keep your menus well maintained.
  • Division of List of Options into various Sections: Space must be left at the top of the document to accommodate the company’s name and logo for identification. The arrangement of all other sections must be in a clear and concise structure that guides the customers well to initiate persuasion to buy. Meanwhile, the restaurant name and logo must have a uniform balance with the entire menu in aspects of size and appearance. Balancing all the elements is very important when it comes to menu printing.
  • Creation of Graphics for the Menu: Choice of good catchy color scheme to be used within and around the pages must be well selected. Bright or striking colors or even pleasant contrasts must be chosen for easier reading by customers and to attract their viewing of the menu as colors have a key role to create interest in the reader. Use of colored words and some highlighted boxes or any other creative twist attracts the attention of the customers to view that particular element. If you don’t know much about matching colors, your NYC printer would be happy to throw out some suggestions.
  • Selection of the Font: The type of establishment in which the menu will be printed for is a key factor to determine the type of font that should be used. For example, the font types for a BBQ place are not identical to the one of a modern restaurant. The used fonts and text sizes must be conventional with the entire menu in size, order and appearance.
  • Arrangement of Food Items with Prices: This is the last but not least menu printing step and plays a major role in a customer’s final decision. It is highly recommendable to arrange the food items concurrently with their individual prices to make it easy for the customer to read and saves time in making their choice of meals. You can also go an extra mile by providing a simple explanation for delicacies which different customers may not be well acquainted with.

Need Expert Menu Printing Services from an NYC Printer?

Absolut Color is an NYC custom printing company. This NYC printer has the capabilities, talent, and experience to service any size project. We will provide you with NCR forms, brochures, business cards, menu printing, and much more while saving you time, money, and frustration in dealing with your printing needs. We also offer great features such as UV coating.

For more information, call us at 212.868.0404 or visit our website:

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