Why You Should Consider Duratran

Looking into Duratran printing for your Midtown Manhattan area business?  Duratran is short for Durable Transparency. It’s the Kodak brandname for backlit display materials.

Midtown Manhattan Duratran Printing Services

Duratran is perfect for oversized, color photo displays. It is placed over a backlight that diffuses evenly throughout the entire image. The result is a bright, eye catching display that creates a much greater impact than paper material.  This is because paper material relies on outside lighting which can cause glares and weaken the effect of the advertisement or display.

Manhattan Duratran Printing

Why Invest in Manhattan Duratran?

There are many advantages to using Duratran; the greatest of which is sleek eye catching illuminated graphic displays. However, there are many reasons as to why Duratran is a superior material to print on:

Duratran results in higher quality images. Alternative imaging process yield maximum resolutions of 300 to 1200 dpi.  However, Duratran printing yields an effective digital resolution of 1200 dpi.  This results in vivid detail, defined edges, and life-like color.
Pixel size of Duratran is variable.  Pixel size is more commonly known as dot size. Duratran is similar to similar to stochastic screening in the sense that pixels can vary in size.  This results in realistic color transitions within detailed photographic work.
Duratran provides greater color saturation. – Duratran printing provides a substantially higher color saturation and depth, than do other image rendering materials.

Absolut Color is a local midtown Manhattan Duratran printing company. We have the capabilities, talent, and experience to service any size project. We will provide you with Duratran printing and much more while saving you time, money, and frustration in dealing with your printing needs. We also offer great features such as UV coating.

For more information, call us at 212.868.0404 or visit our website:

Manhattan Duratran Home Page