Window perfs are adhesive-backed, perforated vinyl with full color printing on one side. They are designed to let you put your printed message on a window visible from the outside, while still allowing people to see through them from the inside. You can use them on architectural glass and vehicle windows. Window perf printing can be extremely beneficial for any business. Here’s why:
Advantages of Window Perfs
- Inexpensive and invaluable advertising – Window perfs can transform your shop from dull and dreary to eye catching and exciting. They are an inexpensive way to attract the eye of potential new customers, as well as a creative and innovative method of getting across exactly what your business offers. If you are setting up a new business on the high street, then you want to clearly display just what you offer and window perfs work wonders for that. Using images and text, you can clearly display the products you offer as well as additional information such as enticing offers and discounts.
- Changeable – Window decals are far removed from the old style paint that had to be scrapped off each time you wanted a change. Window perfs can be easily changed if you want to keep your window front varied and fresh. You can advertise new stock and promote new offers in a jiffy!
- Increase brand awareness – Brand awareness is very important when starting your business and you want your company name and logo to become ingrained in potential customers minds. The more places you can get your company name, the better. A bland and boring shop front says nothing about your business or what you offer. An eye-catching and unique window graphic on the other hand can turn heads and help you build brand recognition.
- Promote offers and sales – While print and online media can give you certain amounts of coverage, there is only so much advertising and marketing you can do. You can give your marketing an extra boost with window perfs to promoting special offers that will interest passer-byers. A well placed window graphic offering discounts or sales can bring curious shoppers through your door.
- Create curiosity – Window perfs can also help to create curiosity, as they can shield the inside of your store from being completely seen. If a potential customer is intrigued by your window graphics, but can’t see straight into your shop, then they will come through the door to see what else you have to offer. Getting more bodies through the door increases your chance of sales and also increases your brand awareness through word of mouth.
- Variety – Window perfs can also be placed on company cars and vans and even your own personal car. Let your neighbors and the rest of your town know that your business exists and where to find you as you drive about on your daily errands.
Absolut Color is an NYC printing company. We have the capabilities, talent, and experience to service any size project. We will provide you with NCR forms, brochures, business cards, flyers, and much more while saving you time, money, and frustration in dealing with your printing needs. We also offer great features such as UV coating.
For more information, call us at 212.868.0404 or visit our website: